
Yesterday was Earth Day, and here at SWIDA Innovative, we are currently in the middle of our internal “Eco Week.” Our team has been busy finding hidden eco-facts around the office, learning about proper recycling at our team workshop, and today we are actually heading out to clean up the neighbourhood around our building.
It’s a great reminder that big changes start with small, everyday actions at home and in the office. But when we zoom out to the industry as a whole, achieving true sustainable logistics gets a lot more complicated. Going green doesn’t happen overnight. When we look at the day-to-day reality of 2026, here are the four main challenges the road freight sector is actively working through.
Sustainability isn’t just a nice idea anymore; it is a strict operational requirement. Earlier this year, on March 18, 2026, the Omnibus I package entered into force, bringing significant changes to the Corporate Sustainability Reporting Directive (CSRD). While the new rules adjusted some thresholds, large businesses are still strictly obligated to report, and they absolutely need Scope 3 transport data from their logistics providers to complete their own reports. For us, this means delivering the freight on time is only half the job. The other half is providing clients with transparent and automated emissions data for every single shipment.
Electric trucks are improving every year, but the European power grid is still catching up. The Alternative Fuels Infrastructure Regulation (AFIR) mandates that recharging stations for heavy-duty vehicles, featuring a minimum output of 350kW, must be deployed every 60 km along the core European transport network. However, building these massive megawatt charging hubs and ensuring full network coverage takes time. Right now, planning an international route for an electric truck remains a complex puzzle.
Upgrading to a greener fleet requires a huge financial investment. Whether it is buying pure electric or hydrogen trucks, or using alternative bridge fuels like HVO100, the costs are still significantly higher than those of traditional diesel. The logistics sector already runs on very tight margins, making it a constant balancing act to fund this transition without making transport costs unaffordable for businesses.
Before we even talk about new engines, we have to look at how we drive today. According to recent Eurostat statistics, more than one-fifth (21.6%) of the distances travelled by road freight vehicles in the EU were performed by empty vehicles. That is a massive amount of wasted fuel. At SWIDA, we strongly believe the greenest mile is the one you don’t drive empty. Better route planning, smart dispatching, and load consolidation are the most direct ways we can cut down emissions right now.
Making sustainable logistics the standard is a long journey. It takes serious investment, patience, and a genuine effort to change how we work every single day. Our internal Eco Week reminds us that whether we are sorting office recycling or planning international freight routes, every step counts.
We would love to hear your thoughts. What environmental challenges is your supply chain focusing on this year? Feel free to send us a message, or just leave us a comment!

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